The problem
[Two or three sentences: what the team was publishing, why visitors stayed flat, and what that cost.]
What we found
[One sentence: how many pages we reviewed and which groups mattered most.]
| Finding | Pages | Priority |
|---|---|---|
| Pages competing for the same search | [000] | Critical |
| Out-of-date pages still getting visits | [000] | Warning |
| Customer questions with no page | [00] | Warning |
| Top pages already well linked | [00] | Passed |
What we did
Marked every page keep, update, merge or remove
[How many pages in each group.]
Planned the next 90 days of pages
[How the plan was ranked and who owned each task.]
Tracked each change
[How we checked results after each update.]
Results
[One or two sentences on the outcome and what it meant for the business.]
“[Client quote about the plan.]”