[Intro, 2–3 sentences.] A technical SEO audit checks whether Google can find, understand and show your pages. This checklist covers the 25 checks we run, grouped into the questions they answer.
1. Can Google find your pages?
[Body copy.] Start with Google Search Console’s page indexing report. It shows which pages Google has stored and, for the rest, why not.
- Important pages are not blocked in robots.txt
- Key pages are in your XML sitemap
- No important pages are marked “noindex” by mistake
2. Is your site fast on phones?
[Body copy.] Most visitors arrive on a phone. Google measures how quickly the main content appears, how fast the page reacts to taps, and whether the layout jumps while loading.
3. Can visitors reach key pages?
[Body copy.] Pages buried several clicks deep, or with no links pointing to them, are harder for both visitors and Google to find.
What to do next
[Closing paragraph.] Work through the checks in order, fix what affects your most important pages first, and re-check after every change.