Launch & Move CheckOnline stores

[Online store move]: thousands of product links broke after the move

Client
[Online store, size, markets]
Our role
Pre-launch checks, fix list and post-launch QA
Timeline
[0 weeks, year]
Tools
Screaming Frog, Search Console, GA4, Jira
  • up [000]%
    Product pages kept on Google
  • up [000]%
    Organic revenue after [3] months
  • [0,000]
    Links fixed before go-live
01

The problem

[Two or three sentences: what was changing in the move, and what a drop in traffic would have cost the business.]

02

What we found

[One sentence: how many URLs we compared, how many issues, and which ones mattered.]

Findings, pages affected and priority
FindingPagesPriority
Old product links not redirected[0,000]Critical
Category pages blocked from Google[000]Critical
Redirect chains of three or more steps[000]Warning
Tracking code present on every template[000]Passed
03

What we did

  1. Compared old and new site page by page

    [What we matched, and how many pages did not have a match.]

  2. Wrote the redirect map

    [How many addresses, and how we tested them.]

  3. Checked the live site after launch

    [A fresh crawl and a Search Console check [2 weeks] after go-live.]

04

Results

Before[Search Console]
After[Search Console]

[One or two sentences on the outcome and what it meant for sales.]

“[Client quote about the move.]”
[Name] · [Role, Company]